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Time Out! Serving Difficult Kids
It's a reality — kids will be kids. They will throw fits. They will throw food. They will throw a wrench in even the most well-thought-out plan. Happy families make happy customers, and it takes more than just a good kid's menu to make that happen. Training your...
Featured Article
Time Out! Serving Difficult Kids
It's a reality — kids will be kids. They will throw fits. They will throw food. They will throw a wrench in even the most well-thought-out plan. Happy families make happy customers, and it takes more than just a good kid's menu to make that happen. Training your...
Recent Articles
The Secret to Sweet Success
One of the easiest ways to increase per-person check averages is to sell more desserts. Guests are dining out for a complete experience, not just a meal. Many times, they want to order dessert, they just need a little guidance to help them choose the perfect match for...
Increase Bar Profits Word for Word
Want to increase bar profits? Language is a good salesperson’s best friend. Which of the following sales pitches would most effectively move you to purchase something: “What can I getcha?” or “Have you had a chance to look over our drink list? We’re famous for our...
Decrease Turnover by Teaching Servers to Sell
Train your servers and bartenders to think and act like salespeople. Why? Because they’ll make a lot more money. Which, in turn, will make them happier employees. It's true ya know, money really can buy happiness! You'll decrease turnover by teaching servers to sell....
Waitstaff Training Tips: Small Changes Add Up to Big Sales
You want more sales. Your servers want bigger tips. And your customers want better service… without being "nickel-and-dimed" to death. Small changes in your operation can help everyone get what they want. Get your team on board with an effective waitstaff training...
Prop Up Your Bar Sales
The restaurant business is show business — and your servers and bartenders should never go “on stage” without their props. Sales props, that is. What are they? Tools servers and bartenders can use to reinforce their menu suggestions. Examples include table tents,...
Increase Sales with Back-to-School Promotions
Some parents will celebrate – and some will cry – but all will prepare for the back-to -school season. Here are a few ideas that will help you maximize sales in your operation as the summer comes to an end: Hit the ground running. The start of a new school year is a...
Boost Sales This Holiday Season
Yes, you’re going to be busy this season. Employees will be maxed out, customers stressed out and many shifts will feel like a drive-by attack, instead of an opportunity to thank guests for their support. But there are ways that you can offer guests extra perks while...
Product Knowledge: You Can’t Sell What You Don’t Know!
It’s not enough for your employees to simply know their products. They also have to use that product knowledge. The Top This! contest gives employees an opportunity to do just that — before they hit the floor. Here’s how it works.What You’ll NeedPrizes for the winning...
Increase Restaurant Profits and Server Tips with Suggestive Selling
During one of our Service That Sells! restaurant training programs, a waiter came up to us and said, “I know why you guys are pointing out that suggestive selling raises our tips; it’s really so that the restaurant makes more money.” Yes! Exactly! He was absolutely...
Capitalize on Carryout Sales
When customers call full-service or family dining restaurants to order carryout, they often don’t have a menu. Even those who look up on your menu online may still need some help making a decision. Use this opportunity to guide them to making choices they’ll enjoy –...
The Power of a Dollar
Here's a simple exercise: Write down your approximate daily customer count. Now write down the number of days you're open. Multiply number two times number one. Add a dollar sign to the left of your answer to #3. Look at that last figure long and hard. How'd you like...
Increase Sales with Suggestive Selling
Many servers have acquired a negative impression of suggestive selling. Often we hear: "I don’t want to be pushy! " Suggestive selling is just that — giving your guests all the options that they have to enjoy a well-rounded dining experience. "I have a lot of regulars...