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Moments of Truth

Moments of Truth

Whether you’re serving a packed house or offering curbside delivery, you and your staff have many chances to impress – or disappoint – guests. That’s why it’s so important to identify where you can exceed expectations at every point in the guest experience. Remember,...

Moments of Truth

Whether you’re serving a packed house or offering curbside delivery, you and your staff have many chances to impress – or disappoint – guests. That’s why it’s so important to identify where you can exceed expectations at every point in the guest experience. Remember,...

read more
Restaurant Marketing to Summer Tourists

Restaurant Marketing to Summer Tourists

Summer is just around the corner; those long, hot days when you can almost smell the sunscreen wafting from your flip flop-clad guests. They’re obviously on vacation – meaning they just as obviously won’t become regulars – so why give them any extra attention or...

Restaurant Marketing to Summer Tourists

Summer is just around the corner; those long, hot days when you can almost smell the sunscreen wafting from your flip flop-clad guests. They’re obviously on vacation – meaning they just as obviously won’t become regulars – so why give them any extra attention or...

read more

Recent Posts:

Dealing with Angry Restaurant Customers

Dealing with Angry Restaurant Customers

Maybe the soup was too hot, maybe the steak was tough, maybe the drink was wrong and the dessert never came. Maybe it was all of the above (eek!). Or, maybe the customer is just being difficult. It happens. Whatever the problem, your customer is unhappy and you have...

10 Wine Marketing Tips for the Holidays

10 Wine Marketing Tips for the Holidays

It's no surprise that wine and champagne sales spike during the busy holiday season. As people celebrate the season, wine and champagne almost sell themselves. Almost. Now is a great time to ramp up your wine marketing program to get the most out of your holiday sales...

Is Your Staff Prepared to Serve Alcohol Responsibly?

Is Your Staff Prepared to Serve Alcohol Responsibly?

For full-service restaurant owners, alcohol sales are critical to a restaurant’s profitability. With profit margins generally higher for alcohol than food, selling and upselling beer, wine, and liquor can make or break a restaurant’s success. But with great profit,...

Is Your Guest Service Proactive or Reactive?

Is Your Guest Service Proactive or Reactive?

When you have a reactive approach to guest service, you and your staff wait for guests to tell you what they need, and then you take care of it. When you and your staff are stuck in reactive mode, it affects every level of service. The kitchen gets backed up, servers...

The Key to Exceptional Service

The Key to Exceptional Service

Restaurants try to provide exceptional service to everyone, but great restaurant managers know that one size does not fit all in this business. Think about the different reasons people visit restaurants. They vary a great deal, from quick lunches to business meetings...

Do You Know the Four Ps of Product Knowledge?

Do You Know the Four Ps of Product Knowledge?

Product knowledge is a key to both increasing sales and improving order accuracy. The more your staff knows about your menu items, the more comfortable they'll be suggesting them to your guests. This goes for employees covering the phones, too. If a customer is trying...

Improving Order Accuracy

Improving Order Accuracy

Order accuracy is always a critical element of delivering exceptional service, but it's even more important when your staff is taking to-go orders over the phone or fulfilling orders placed online. When customers take their food to go or have it delivered, it's even...

Service Vs. Hospitality

Service Vs. Hospitality

With restaurants re-opening under strict guidelines, differentiating yourself from the competition is more important than ever. Managers who focus only on product offerings and special offers will struggle to make a strong comeback. It’s too easy to be replicated....

Targeting Restaurant Teamwork

Targeting Restaurant Teamwork

Teams, in any context, share common goals and a clear mission. As you adjust to changes at your restaurant, your restaurant team needs to adjust a well. How has the team's mission changed? What goals are striving to achieve through restaurant teamwork? Do all your...

Be Ready to Weather the Next Storm

Be Ready to Weather the Next Storm

With everything you and your restaurant staff have been through in the past few months, you've earned the right to say you've weathered the worst of storms. Figuratively speaking, that is. As you re-open, and especially if that re-opening includes expanded patio...

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