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Be the Restaurant Employer of Choice
As the restaurant employment outlook changes, effective restaurant managers are once again looking at tapping into a non-traditional labor pool in order to staff their restaurants. So where will you turn and what kind of employee will you turn to? First, take a look...
Be the Restaurant Employer of Choice
As the restaurant employment outlook changes, effective restaurant managers are once again looking at tapping into a non-traditional labor pool in order to staff their restaurants. So where will you turn and what kind of employee will you turn to? First, take a look...
An Inside Job: How to Build Repeat Business
It stands to reason that your marketing strategies should include your front-line people. That doesn’t mean you should have employees dress up in chicken costumes and wave people in from the street corner out front. It does mean you should have them join you in the...
An Inside Job: How to Build Repeat Business
It stands to reason that your marketing strategies should include your front-line people. That doesn’t mean you should have employees dress up in chicken costumes and wave people in from the street corner out front. It does mean you should have them join you in the...
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Recent Articles
Restaurant Leadership Tip: Get SMART
Looking to better manage your tasks every day? This restaurant management tip from Service That Sells! helps you get SMART about time management. At any time during the day, you can encounter “pop-ups” – unexpected events that steer you away from your current course...
Server Training Tip: Increase Regulars with VIP Service
It's no secret that increasing the frequency of guest visits provides a tremendous boost to profitability. Learning and using guests' names is the starting point to increasing visit frequency, then you can sweeten the VIP treatment by training your servers to divulge...
Homerun Restaurant Marketing
It's that time of year again. Flowers will soon start poking out of the ground, the days will get longer, and spring fever will start to spread like wildfire. If you're like many local restaurants, it's inevitably also the time of year when you'll be approached by...
Quick Service Staff Training – Remember LEAST
Empower your employees to respond properly to any kind of request. To be successful, they’ll need the training and the autonomy to make good decisions. You’ll need to support them, even if they make mistakes from time to time. In those cases, it’s wise to discuss the...
What Are You Thankful For? And How Does that Compare to Other Restaurant Leaders?
You might be thankful that, for once, nobody called in sick on Saturday night. You might appreciate the supplier who was actually on time with the right order. You might even be thankful the new entrée was a hit, the bar had a record night and nobody complained about...
Heat of the Moment Training
Some of the best training happens in the heat of the moment. That’s why trainers and managers need to see themselves as coaches whenever they’re interacting with staff and guests. Consider these coaching strategies: On the floor, they can observe the service and sales...
Training to Make Your Restaurant a Vacation Station
Regardless of whether or not you’re in a hot spot for tourism, summertime always brings in vacationing people from out of town, out of state, or out of the country. These people have to eat, why not make it at your place? Train servers to ask about vacations at the...
Improve Restaurant Guest Loyalty with Insider Information
It’s no secret that increasing the frequency of guest visits provides a tremendous boost to profitability. But how do you get people who come in once a month to come in twice or three times? You can try external-marketing devices – ads, offers, discounts and the like...
How to De-Stress Your Life in 2014
As a restaurant manager, you may think the restaurant business is anything but routine, that you spend your days putting out fires every 10 minutes. But along with all the unexpected events and challenges, there is a list of critical tasks that must take place like...
Boost Sales This Holiday Season
Yes, you’re going to be busy this season. Employees will be maxed out, customers stressed out and many shifts will feel like a drive-by attack, instead of an opportunity to thank guests for their support. But there are ways that you can offer guests extra perks while...
Seasonal Restaurant Sales: How to Make Your Servers Care
During the holidays, you and your team have countless opportunities to maximize sales. With the steady stream of diners and the feeling of goodwill and gluttony (it’s no surprise that most Americans gain at least five pounds during the season), it’s the perfect time...
Restaurant Marketing: How to Write Effective Direct Mail (or Email)
In the world of over-communication, our mailboxes and email in boxes are overflowing every day. The only materials that seem to get our attention are those that are personalized (in a “real” way) or offer a deal we can’t refuse. So, how do you make your materials...
