by Service That Sells | Feb 29, 2016 | Marketing
While many managers simply use the retail approach to pricing – take the cost of the item and divide it by your target food cost percentage to arrive at the selling price (i.e. ingredients costs of $2.50 / food cost target of 35 percent = menu price of $7.19), this...
by Service That Sells | Feb 7, 2016 | Management
When we think about building guest loyalty, we often bog ourselves down with external, uncontrollable factors—the hot new concept that just opened up down the street or the construction that’s blocking our entrance. Instead, our main focus should be, “What do...
by Service That Sells | Jan 13, 2016 | Service & Sales, Training
Want to increase bar profits? Language is a good salesperson’s best friend. Which of the following sales pitches would most effectively move you to purchase something: “What can I getcha?” or “Have you had a chance to look over our drink list? We’re famous for our...
by Service That Sells | Dec 29, 2015 | Service & Sales, Training
Train your servers and bartenders to think and act like salespeople. Why? Because they’ll make a lot more money. Which, in turn, will make them happier employees. It’s true ya know, money really can buy happiness! You’ll decrease turnover by teaching...
by Service That Sells | Dec 20, 2015 | Management
With January right around the corner, the outlook can be cold and bleak… and for many, we’re not just talking about the weather. Don’t worry, you can change the forecast for your restaurant. Look at the typically slower months of January and February as...
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