Why Good Employees Leave

Why Good Employees Leave

When Karen arrives late (again) and Steven is out back on his cell phone (again) and customers wait and other team members cover and fume (again), it’s easy to blame Karen and Steven for the low morale and poor service. But the truth is, it’s not their fault....
Manage Change in Your Restaurant

Manage Change in Your Restaurant

The restaurant business is like show business, which means you need to be ready for anything. From advances in technology to the competition outlook to the ever-changing demands of your customers, change could very well be the only thing we can count on in this...
Marketing to Recruit More Regulars

Marketing to Recruit More Regulars

Regular guests (or “Norms,” as we like to call them) are the bricks in your foundation. They represent the result of tireless restaurant marketing and great guest service. The fact that they consistently prefer your restaurant over the competition is flattery of the...
Customer Loyalty by the Numbers

Customer Loyalty by the Numbers

It’s no secret that improving customer loyalty provides a tremendous boost to profitability. But how do you get people who come in once a month to come in twice or three times? External-marketing devices – ads, offers, discounts and the like – get people in the door....
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